Posts Tagged ‘Blogging for Dentist’
Podcast: A Conversation With Referral Marketing Expert Rita Zamora
What are the latest social media trends with marketing a dental practice? Referral Marketing Expert, Rita Zamora and I talk about some of the great social media tools used by today’s dentist and dental practices. Take a listen and give us some feed back on how you are using social media to market your practice.
Rita Zamora is a leader in social media marketing for dental professionals. She has trained and motivated dentists, teams, dental consultants, as well as corporations. Rita and her team successfully manage dozens of dental practice social media programs, including Facebook, Twitter, YouTube and blogs.
Follow Rita on Twitter.
Friend Rita on Facebook.
Phone: (303) 807-3827.
Email: rita [at] DentalRelationshipMarketing [dot] com
Download - A Conversation With Referral Marketing Expert Rita Zamora (49)Here are the question I would like to ask.
How has social media changed the way dentist market themselves and their practice?
What is the social media tool of choice for dentist?
Why are dentist so slow to change when it comes to marketing their practice?
Why are referrals so important to a dental practice and how does your ebook help them improve their numbers.
You are an avid blogger. How has your blog changed the way you market your business as a speaker consultant?
Do you think that dental practices should have their own blog? or are dentist still not ready for blogs?
You seem to use Facebook as your main social media tool. How has Facebook changed the way your do business?
So many people now have social media apps on their smart phones. Do you have an app of choice and why?
How have your clients embraced mobile marketing?
What would be the main steps involved in creating a successful social media plan of action?
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9 Reasons Why Your Dental Practice Should Consider Blogging
1. To Express Your Thoughts and Opinions
You have something to say, and blogs provide a place to say it and be heard.
2. To Market or Promote Your Practice
Blogging is a great way to help market or promote yourself or your practice, product or service.
3. To Help People
Many blogs are written to help people who may be going through similar situations that the blogger has experienced. Many parenting and health-related blogs are written for this purpose. An example would be to write a post on a certain procedure you have mastered in order to help a young dentist or a student still in dental school.
4. To Establish Yourself as an Expert
Blogs are wonderful tools to help bloggers establish themselves as experts in a field or topic. For example, if you’re trying to get a job in a specific field or hoping to publish a book on a specific topic, blogging can help legitimize your expertise and expand your online presence and platform.
5. To Connect with Your Patients
Blogging brings like-minded people together. Starting a blog can help you find those people and share your opinions and thoughts. It is also a great way to connect with your patients and get their feedback on issues you can help them with.
6. To Make a Difference
Many blogs are issue-based meaning the blogger is trying to provide information to sway people’s thinking in a certain direction. Many political blogs and social issues blogs are written by bloggers who are trying to make a difference in their own ways.
7. To Stay Active or Knowledgeable in a Field or Topic
Since successful blogging is partially dependent on posting frequency and providing updated, fresh information, it’s a perfect way to help a blogger stay abreast of the events in a specific field or topic.
8. To Stay Connected with Family, Friends and Patients
The world has shrunk since the Internet has become more accessible. Blogs provide a simple way for family, friends and patients to stay connected from different parts of the world by sharing stories, photos, videos and more.
9. To Have Fun and Be Creative
Many people start a blog simply for fun. Perhaps a blogger is a fan of a particular actor or loves knitting and wants to share that passion through a blog. One of the most important keys to successful blogging is having a passion about your blog’s topic, so you can write prolifically about it. Some of the best and most interesting blogs started out as blogs that were written just for fun and to give the blogger a creative outlet.
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